
IMA Insights
IMA India's Podcast offers insights on the Indian economy, politics, business environment and functional areas for CXOs and senior management.
IMA Insights
How India Spends by IMA Research
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IMA India
As a consumption-driven economy, India’s overall GDP growth is tied strongly to how its households spend. While the national accounts data provide a once-in-a-quarter snapshot of overall spending growth, the government’s periodic Household Consumption Expenditure Surveys allow for a deeper (if imperfect) view of spending trends across states, the urban-rural divide and by consumption category. The latest survey round, covering 2023-24, reveals some important developments in terms of overall spending, as well as regional and category-wise trends. This podcast highlights some of the key insights from the survey.